Prairie Comics Festival

visual identity
marketing

This semester-long project involved creating an identity for the current iteration of a local festival and expressing the identity in various marketing mediums.

Prairie Comics Festival is a fledgling event in Winnipeg, Manitoba. It focuses on the craft of comics creation by providing an inclusive, supportive community for local comics creators and aficionados. Only in its fourth year in 2019, the festival needs a robust identity that focuses on comics as a medium, rather than a genre, that appeals to young adults with a background in fine arts—those likely to want to create their own graphic novels—as well as the general public.